Quiz Whiz

How marketing savvy are you? Answer the following questions, then click to see if you are correct. It’s a fun way to increase your marketing knowledge!

1. In a recent study done by MRI on media usage, which demographic group had the highest percentage of magazine readership? Pre-boomers (63+)
   Boomers (45-62)
   Gen X (31-44)
   Millenials (18-30)
   
2. Can mobile marketing be used effectively as an advertising medium when people consistently say they do not want to see ads on their phones? Yes
   No
   
3. In a study conducted by Interbrand/BusinessWeek, which company has the most valuable global brand based on sales and market value in 2007? Coca-Cola
   McDonalds
   Microsoft
   Toyota
   
4. What product category spent the most on advertising in the U.S. in 2007? Automotive
   Food and Beverages
   Pharmaceuticals
   Telecommunications
   
5. What country consumes the most chocolate based on per capita consumption? France
   Great Britain
   Switzerland
   USA